During the first few years of the project, the HATE team uploaded a selection of their favourite releases to Youtube, quickly gaining traction and a following of audiophiles that would soon become the fuel to ignite the future growth of the project.
The first release ever published under the HATE moniker was ‘AnD – The Surface of Last Scattering (Zeitgeber Remix)‘, released on dutch imprint Electric Deluxe back in June 2015. A passing glance at today’s HATE content paints a far more diverse picture that encompasses a whole range of influences from creatives far and wide, with the ethereal sounds of Kas:st, Claudio PRC and Svreca upheld against the harsh, bonebreaking vibrations of Keepsakes, JKS and Ansome. This continuous development and growth has been somewhat infectious since the initial inception of the project, which is a testament to the dedication and focus of the brand’s founders Szymon and Mike.
Over recent years HATE has become the defining powerhouse, PR and marketing tool loved by many and hated by few – which is no easy accomplishment within a community that largely prides itself on discreet, underground and non-mainstream trends and influences. As the go-to source for new, club focused electronic music – HATE has received support and critical acclaim from all corners of rave subculture – repeatedly backed by the likes of Electronic Beats, FourFour Magazine, Dummy Magazine and more.